2004 collection

The theme of the 2004 spring collection is to "create a right giddy mood". Betsey Johnson used high value and high chroma to present this theme. Apart from Achromatic and Monochromatic color scheme, analogous and triad color scheme were applied as well. For the cloths contained two colors, their proportion were mostly equal to each other or one of main color was around 80%.

Color used: High Value & High Chroma

Achromatic color scheme

Monochromatic color scheme

Same hue but with different values

Analogous Color scheme

Proportion for each were 50%, 25%, 25%

Triad Color scheme

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For the fall collection in the same year, the theme was "Rock", arounding which Betsey Johnson gave people a show of beatnik, freedom and sexy. Colors that Betsey used this time were in high chroma and constant value. Monochromatic and Achromatic color scheme were applied as usual. Complementary and Triad color scheme were also used to develop this collection. As for the color proportion, they were almost equal or one is around 80% of the whole in two-color cloths.

Color used: High chroma and constant value

Achromatic color scheme

Monochromatic color scheme

Colors combination was developed by using colors with different value of same hue.


Complementary color scheme

Part of Triad Color scheme(except yellow, these three hues are equidistant from each other on a color wheel